The Impact of Business Intelligence Dashboards on Executive Decision-Making: A Study of Corporate Firms in Zamfara State
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Background of the Study
Business Intelligence (BI) dashboards have revolutionized executive decision-making by offering a centralized platform to access, analyze, and visualize critical business data in real time. These dashboards provide actionable insights, enabling executives to make informed decisions, identify trends, and address operational inefficiencies. According to Adedayo et al. (2023), BI dashboards enhance decision-making by consolidating data from diverse sources into a user-friendly interface.
Corporate firms in Zamfara State operate in a dynamic and competitive business environment where access to accurate and timely information is paramount. The adoption of BI dashboards has the potential to transform how executives evaluate performance metrics, allocate resources, and devise strategic plans. However, the utilization of these tools is still limited in the region due to technical, financial, and organizational challenges (Muhammad & Yusuf, 2024).
Exploring the role of BI dashboards in executive decision-making within Zamfara State offers valuable insights into the effectiveness of data-driven strategies and identifies ways to address barriers to adoption.
Statement of the Problem
Despite the growing awareness of the importance of data-driven decision-making, many corporate firms in Zamfara State struggle to effectively implement and utilize BI dashboards. Challenges such as inadequate technical expertise, lack of data integration infrastructure, and resistance to change hinder the potential benefits of BI dashboards (Ahmed & Ibrahim, 2023). As a result, executives may rely on outdated or incomplete information, leading to suboptimal decisions and missed opportunities.
There is a paucity of research focusing on how BI dashboards specifically impact executive decision-making in Zamfara State. This study aims to address this gap by examining the adoption, utilization, and outcomes of BI dashboards in corporate firms within the region.
Objectives of the Study
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To evaluate the adoption of business intelligence dashboards in corporate firms in Zamfara State.
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To assess the impact of business intelligence dashboards on executive decision-making.
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To propose strategies for enhancing the adoption and effective use of business intelligence dashboards in Zamfara State.
Research Questions
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How widely are business intelligence dashboards adopted by corporate firms in Zamfara State?
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What impact do business intelligence dashboards have on executive decision-making in corporate firms?
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What strategies can enhance the adoption and utilization of BI dashboards in Zamfara State corporate firms?
Research Hypotheses
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Business intelligence dashboards have no significant impact on executive decision-making in corporate firms.
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The adoption of business intelligence dashboards does not significantly improve organizational performance.
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Strategies for enhancing BI dashboard adoption have no significant effect on decision-making outcomes.
Scope and Limitations of the Study
This study focuses on corporate firms in Zamfara State, examining the adoption and impact of BI dashboards on executive decision-making. Limitations include the availability of data, differences in dashboard implementation across firms, and potential biases in responses from executives.
Definitions of Terms
Business Intelligence (BI) Dashboards: Digital tools that display key performance indicators, metrics, and data points to help organizations make informed decisions.
Executive Decision-Making: The process of making strategic and operational decisions by top-level management.
Corporate Firms: Organizations engaged in business activities, typically larger entities with structured management systems.
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